It all started with a nudge from my writing buddy:
“You should write about how to use AI to market blogs, creative content, and
your reseller products.”
My first reaction? “Wait… what?”
AI felt like something built for Silicon Valley, not
for artists crafting watercolor greeting cards or publishing seasonal garden blogs. But
curiosity got the better of me and I dove in to see what this futuristic helper
could really offer. What I found was not a soulless shortcut, but a creative
partner that amplifies the work I already do with care, integrity, and
intention.
Getting Started with AI for Marketing
Blogs, Creative Content & Reseller Products
Once I embraced AI as a collaborative tool not a
replacement I began experimenting with how it could support my creative voice
and seasonal strategies for writing and creating timely and trendy products. Here's what I've learned so far:
1. Choose Your AI
Writing Partner Wisely
Not all AI tools are created equal. I prefer companions
that let me guide tone, style, and purpose like Copilot because they feel like
a brainstorming buddy who “gets” me. Look for tools that support intuitive
conversations and respond to your unique brand voice.
2. Use AI to
Optimize SEO Without Losing Your Voice
AI can help brainstorm blog titles, meta descriptions,
and keyword-rich headings while keeping your creative style intact.
Try prompts like:
- “SEO titles for Winter Solstice greeting cards”
- “Meta descriptions yard and garden blog posts”
Start with its suggestions, then layer in your own
seasonal content and ethical principles.
3. Repurpose Content with Heart
AI excels at transforming one blog into multiple
assets. You can ask for:
- Instagram captions
- Forum intros
- Email newsletter blurbs
- Pinterest-ready product descriptions
This expands your reach without multiplying your
workload perfect for busy creatives managing storefronts and causes.
4. Get Insightful Without the Guesswork
Even without advanced analytics, AI can offer feedback
like:
- Suggestions to refresh underperforming product descriptions
- Seasonal keywords that are trending
- Updates to improve blog flow and clarity
Consider it your behind-the-scenes strategist, always
tuned into what's next.
5. Keep Your Values Front & Center
As someone committed to ethical design, I use AI with
intention. Here’s how I make sure it stays aligned:
- I always edit and personalize content after AI drafts.
- I disclose when I use AI in assisted design.
- I never let automation replace authenticity especially in causes I care about, like rescue work and seasonal traditions.
Content Crafting
That Supports Creativity Not Replaces It
Using AI isn’t about replacing artistry it’s about
supporting it. For me, it’s become a creative accelerator, not a shortcut.
Whether you're writing a blog, designing a product line, or preparing for the
seasonal rush, AI can help you work smarter while staying true to your voice.
And if you’re still in the “Wait, what?” stage?
Don’t worry I was too. But the journey from confusion to creative partnership
has made all the difference.
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| Susan and Grace created by AI assistant |
This article was thoughtfully written by Susan Golis, with creative collaboration from Grace, her AI assistant blending intuition, experience, and innovation to support ethical content crafting
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